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THE LEADER

 - Sex Sells and Other Marketing Myths that Can Tank Your Strategies

Sex Sells and Other Marketing Myths that Can Tank Your Strategies

“Sex sells!” No, it doesn’t but it does generate clicks hence why I’ve cynically employed the word here. Sorry, not…

 - Search Marketing Updates April 2022

Search Marketing Updates April 2022

Google allows removal of personal information  People can now request for their personal information to be removed from Google Search…

 - Using Organic Performance for Marketing Success

Using Organic Performance for Marketing Success

Organic performance is a term that is used a lot to bring teams together under a single umbrella. It often…

 - Honcho Wins Best Paid Search Campaign at the Drum Digital Advertising Awards

Honcho Wins Best Paid Search Campaign at the Drum Digital Advertising Awards

Last week, 21 April 2022, Honcho picked up Best Paid Search Campaign at the Drum Digital Advertising Awards and we…

 - Google removes URL parameter tool – here’s what you need to know

Google removes URL parameter tool – here’s what you need to know

Here’s what you need to know about Google removing its URL parameters tool… 👇🏻 Later this month, Google will be…

 - How to Create a Digital PR Campaign – An easy to follow guide

How to Create a Digital PR Campaign – An easy to follow guide

Do you want to know how to create a Digital PR campaign? Well, you’re in the right place! A near-perfect…

 - How to Plan Ahead for Reactive Content

How to Plan Ahead for Reactive Content

Have you ever seen a great piece of content and wish you had created it; to have been quicker to…

 - The Emotions Behind Marketing

The Emotions Behind Marketing

Let’s play a quick game. Make a list of your favourite adverts. Aim for 5-10 and they can be from…

 - How To Tap Into the Potential of Search Marketing

How To Tap Into the Potential of Search Marketing

Here’s a crazy statistic for you: 15% of Google searches seen every day have never been googled before. This factoid…

 - Proactive & Reactive PR – Learn How to Be A PR Time Traveller

Proactive & Reactive PR – Learn How to Be A PR Time Traveller

When you hear terms relating to reactive PR, you may automatically visualise a team desperately mass contacting journalists on the…

 - Honcho January Vlog

Honcho January Vlog

Welcome to the Honcho January Vlog where we go behind the scenes at Honcho HQ and share a few things…

 - The Metaverse – I Just Don’t Get It

The Metaverse – I Just Don’t Get It

What is it – According to Facebook/Meta it is “the next evolution of social connection”, an environment allowing users to…

 - Best SEO Practices In 2022

Best SEO Practices In 2022

In 2022, SEO remains an increasingly important marketing channel that will help your business compete with its main competitors. Increasing…

 - Meta drops, TikTok soars: where should you put your marketing budget this year?

Meta drops, TikTok soars: where should you put your marketing budget this year?

Last week, on 3 February 2022, it was announced that Facebook saw its daily active users decline for the first…

 - Google Announces .day Domain and Here’s What It Could Look Like

Google Announces .day Domain and Here’s What It Could Look Like

Last Tuesday (25/1/22), Google Registry announced they would be launching .day as a top level domain with weekday based companies…

 - Honcho recognised as a Google Premier Partner for 2022 🏆

Honcho recognised as a Google Premier Partner for 2022 🏆

We’re very proud that Honchō has been recognised as a Google Premier Partner for 2022. Google Premier Partners are the…

 - Transfer Deadline Day Jan 2022: All the confirmed deals

Transfer Deadline Day Jan 2022: All the confirmed deals

January is always a busy time of year for new starters at Honcho. So much so that a few years…

 - Honchō appoints Rebecca Weeks as Head of Organic Performance

Honchō appoints Rebecca Weeks as Head of Organic Performance

Honchō is delighted to announce the appointment of Rebecca Weeks, who has joined the agency as our new Head of…

 - Personal Branding: What Is It and How It Can Work for Employees and Employers Alike?

Personal Branding: What Is It and How It Can Work for Employees and Employers Alike?

“I am not a number; I am a free man.”  ― Patrick McGoohan, The Prisoner When I was first asked…

 - Lush quits social media. Was it the right decision?

Lush quits social media. Was it the right decision?

FYI Lush… your customers don’t go onto Social Media to connect with you. They go on there to connect with…

 - Can we trust Google Smart Shopping?

Can we trust Google Smart Shopping?

Sorry, Google, this blog’s a pop at you.  If you run ads via Google you may have noticed there have…

 - Why you need to hire a content writer

Why you need to hire a content writer

Earlier this year, partly driven by selfish reasons – well, completely driven, as I was hunting hard for a new…

 - Q&A with Kerry Price, Paid Social Account Manager

Q&A with Kerry Price, Paid Social Account Manager

Help us to welcome our latest fully remote hire: Kerry Price! And what better way to get to know her…

 - Are verified NFT profile pictures coming to our social media platforms?

Are verified NFT profile pictures coming to our social media platforms?

Recently, social media hacker Jane Manchun Wong uncovered some detail around Twitter testing verified NFT profile pictures, but to ensure…

 - UK Search Awards 2021

UK Search Awards 2021

The UK Search Awards are where the great and the good of SEO, PPC, Paid Social and Digital PR gather…

 - Q&A with Vincent Wood, Content Executive

Q&A with Vincent Wood, Content Executive

The content team is growing with Vincent being our most recent hire in the department. So we sat down with…

 - Introducing Meta: What is the metaverse and what does it mean for your brands?

Introducing Meta: What is the metaverse and what does it mean for your brands?

Connection is evolving and so is Facebook… Sorry, I mean Meta. Facebook, for a long time now, has been at…

 - Q&A with Michael Legg, SEO Lead

Q&A with Michael Legg, SEO Lead

In our latest Q&A post, we sat down for a chat with Michael, our SEO lead. We spoke to him…

 - How to use SEO to boost sales at Christmas

How to use SEO to boost sales at Christmas

With Christmas quickly approaching, if you haven’t already, now is the perfect time to start thinking about how you can…

 - Q&A with Steve Wright, Paid Search Manager

Q&A with Steve Wright, Paid Search Manager

From day one, Steve, our new Paid Search Manager, has been getting stuck in. We sent him a few questions…