4 min read
How do customers use search to find their new vehicle or aftersales service?
When it comes to the automotive industry, Search is both a powerful asset for brands and a powerful tool for consumers. When...
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1 min read
BrightonSEO 2019: Fran Griffin’s talk on measuring Digital PR
So today I did something big. I took to the stage at BrightonSEO for my speaker debut to talk about measuring digital PR.
1 min read
Pentagon Motor Group signs Honchō to drive its digital growth
Pentagon Motor Group has appointed Honchō – the specialist automotive search marketing agency – to oversee digital marketing...
2 min read
Google Update: New link attributes rel=”sponsored” and rel=”ugc”
The Outreach team at Honchō were excited by Google’s announcement of big changes in how they categorise backlinks. We now have...
2 min read
Google penalises SEO agency website for poor backlink profile
The SEO community was in consternation earlier last week when Google hit Australian SEO agency dejanseo.com.au with a penalty....
1 min read
Dealers urged to maintain focus on used cars during September plate-change
1 September 2019 Franchised dealers are being urged not to take their eyes off the ball in September by concentrating their...
3 min read
How to start a career in Digital Marketing
As it’s A-level results day, we did some office research into which members of the Honchō team chose to pursue a university...
1 min read
Australian beauty brand Bondi Sands selects Honchō as global SEO agency partner
Self-tanning and skincare brand Bondi Sands has appointed Honchō to be its global agency partner to boost its organic visibility...
2 min read
Automotive marketing statistics to drive your strategy
In the world of Digital Marketing, nothing would be possible without data. It provides the foundations for all marketing...
3 min read
Take over the SERPs with FAQ schema
In recent months FAQ schema has been making the rounds in the SEO community. The excitement comes from the rich results...
3 min read
How Honchō PPC is leading the way and helping automotive clients outperform the competition
Since winning our first automotive client back in 2016, Honchō has embarked on a fantastic journey. From this, we have already...
4 min read
Is Netflix Creating the Future of TV Marketing?
For many years, as far back as when I was a teenager, I have always wondered why 1000s of TV shows, films and video games have...