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Paid Media
Google Tests Giant Image Search Ads
Google's giant image ad format has been tested with other types of brands. Will these giant carousel image ads see…
26th Feb 2019
Automotive
GDPR Impacts Marketing Consents for UK Car Dealers
Car dealerships across Britain are being forced to adapt to having less marketing data to drive new business. This comes…
Conversion Rate Benchmarks 2019: How Do You Compare?
How are you measuring the success of your campaigns? We, like many others, use historical data to show the month-on-month…
25th Feb 2019
Improve Your PPC Account Efficiency with Automation
The evolution of automated technology has been a progressive development within paid search and is now an incremental part of…
22nd Feb 2019
Digital Content
Best Link Building Tools for Successful Outreach Campaigns in 2019
Outreach campaigns involve several stages, so it’s important to have the right army of tools at your fingertips. Having the…
19th Feb 2019
Product Card Buttons – Google Shopping update
Google Shopping's product card ads have seen the addition of buttons. "Details", "Reviews" + "Stores" buttons add info for users.…
18th Feb 2019
The Future of E-commerce PPC: A Voiceless Society
When it comes to solving a problem that involves other people, what is the best way to solve it? By…
Google Assistant Ads – Test or a Bug?
Google Assistant Ads? Ads have been found in Google Assistant. Is it just a bug or is it a test?…
14th Feb 2019
Retail
Can Google Maps Take Augmented Reality to the Next Level?
Augmented Reality is a technology that has the potential to completely change industries. IKEA and other retail apps have been…
Social Media
Instagram Deleting Accounts: Why Have You Lost Followers?
Instagram users have reported losing followers overnight. Some accounts have lost more than others, some reporting millions. So, what's up…
13th Feb 2019
LinkedIn Releases Live Broadcasting With LinkedIn Live
LinkedIn joins the live streaming party with LinkedIn Live. Who can stream? What content will be streamed? Read this post…
12th Feb 2019
SEO
Gary Illyes from Google responds to SEO conspiracy theories
Last week, Google’s webmaster analyst Gary Illyes held an AMA session on Reddit. Users asked him various questions around SEO…
11th Feb 2019
How YouTube Pioneered Search Personalisation
Today on the web, personalisation dominates every entertainment platform. Algorithms that understand your interests are what gives online content so…
8th Feb 2019
How the Rise of AI is Changing the Face of Retail
On 19th October 2016, speaking at the opening of the Leverhulme Centre for the Future of Intelligence, Stephen Hawking said:…
5th Feb 2019
How Important is Google Shopping for Retailers in 2019?
“As e-commerce brands move ad spend into Google Shopping, the retailers who master the nuances of specific categories will be the…
25th Jan 2019
Why Consistent Business Information Is Pivotal To SEO
With several businesses competing in the race to gain customers through local search on Google and Google Maps, it is…
15th Jan 2019
Top 3 Christmas Trading Retailers of 2018 Revealed
11th Jan 2019
The Ins and Outs of On-SERP SEO
On the twelfth day of Christmas iThinkMedia gave to me on-SERP SEO… Our Junior SEO Executive, Anthony Madden, takes us…
12th Dec 2018
Top Paid Social Features Launched in 2018
On the eleventh day of Christmas Honchō gave to me paid social features… Chris Warman takes us through his favourite…
11th Dec 2018
Debenhams vs John Lewis Rebrand: Who did it Better?
On the tenth day of Christmas Honchō gave to me a rebrand worthy of success… Mellisa, our Senior Content Executive,…
10th Dec 2018
The Future of Search is Visual
On the ninth day of Christmas Honchō gave to me visual search… Anthony Madden, our Junior SEO Executive, explores the impact…
9th Dec 2018
Bing Ads: The Underdog of Paid Media
One the eighth day of Christmas Honchō gave to me Bing Ad campaigns… Dom, our Paid Media Manager, takes us…
8th Dec 2018
User-Generated Content Takes Over
On the seventh day of Christmas Honchō gave to me user-generated content… Our Content Executive, Max, takes us through why…
7th Dec 2018
The State of Voice Search in 2018
On the sixth day of Christmas Honchō gave to me optimised voice search… Cameron Sykes, our SEO Executive, explores how…
6th Dec 2018
The Rise of Amazon Search
On the fifth day of Christmas Honchō gave to me Amazon search… Nina, our PPC Account Executive, reveals how Amazon…
5th Dec 2018
The Rise and Success of Influencer Marketing
On the fourth day of Christmas Honchō gave to me
4th Dec 2018
Local Search Takes Centre Stage in 2018 Search Strategies
On the third day of Christmas Honchō gave to me a local search strategy… From Google My Business to on-page…
3rd Dec 2018
The Big Google Rebrand: AdWords is Dead, Long Live Google Ads
On the second day of Christmas Honchō gave to me a new Google interface… Emily, our PPC Account Manager, reflects…
2nd Dec 2018
Iceland X Greenpeace: The Controversial Christmas Campaign
On the first day of Christmas, Honchō gave to me a politically controversial campaign… From a cartoon Christmas advert to a…
1st Dec 2018
Google Shopping: 6 Advanced Tactics To Improve Your PLA Campaign Performance In Time For Christmas
Get the most out of the Christmas period with these six top tips for Google Shopping. Read on to learn…
29th Nov 2018
