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What is a Good Click Through Rate for Facebook Ads?
Discover the ideal click through rate for Facebook ads and how it impacts your ad performance.
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3 min read
Setting a Budget for LinkedIn Ads: How Much Should You Allocate?
Discover the optimal budget allocation for LinkedIn Ads and maximise your advertising ROI.
3 min read
The Impact of AI on SEO
Discover the profound influence of Artificial Intelligence on Search Engine Optimisation and how it is transforming the digital...
3 min read
SEO vs REO – Navigating Visibility and Personalisation
Our role as SEOs has evolved over the years – but more recently there has been a significant transformation in the way people...
2 min read
Choosing the Right PPC Agency: Key Factors to Consider
Discover the key factors to consider when choosing the right PPC agency for your business.
2 min read
How to avoid accidentally drink driving this Christmas
Driving home for Christmas with a jolly playlist in the background sounds like a festive dream, but how many people are actually...
2 min read
The dupe dilemma: Beauty Industry Trends
In the ever-evolving landscape of the beauty industry, one trend that has gained significant traction is the rise of "dupes"...
1 min read
PPC vs Google Ads: Understanding the Key Differences
Learn the key differences between PPC and Google Ads and how they impact your online advertising strategy.
3 min read
What Does A PPC Specialist Do?
So you’ve heard of PPC, but what does it really mean - and what does a PPC specialist actually do?
4 min read
Rage Against the Machine: AI Vs Content Writers
I hate AI. I understand that’s probably not the right thing to say in the current climate, when we’re all supposed to be...
3 min read
Adapting to a Cookieless Future: Strategies and Insights for Brands
The digital marketing landscape is evolving with the impending deprecation of third-party cookies.