4 min read
Driving Digital PR in Automotive: How to Win
Working agency-side in digital marketing often means that you’re expected to be a jack of all trades, with industry expertise...
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Automotive
4 min read
Amazon Automotive - What is it and how will this impact the Automotive Industry?
What is Amazon Automotive? Late last week (17/11/23), Amazon announced their intentions to sell new cars on the Amazon web...
2 min read
How are you managing your automotive leads? Part 2
This summer I found myself unexpectedly in the car market. As a seller not a buyer. Like most second cars, our trusty...
3 min read
What does 2021 look like for car retailers?
Having survived the slings and arrows of 2020, car retailers will be prepared for just about anything in 2021.
2 min read
How are you managing your automotive leads? Part 1
For most car dealers the current wave of Covid-19 firebreaks, circuit-breakers and tiered restrictions have been immensely...
2 min read
Automotive consumer demand survives COVID-19 restrictions
Considering showrooms have been forced to close for weeks on end, as a result of lockdowns, circuit breaks and firebreaks, the...
1 min read
Tesla emerges as fastest growing brand for used car searches in August
Tesla emerged as the fastest growing car brand among buyers searching online for used cars in August, according to our in-house...
1 min read
Cars in Search: New Car Regs & Search Interest Q2 2020
The automotive industry is always changing, with fierce competition from manufacturers to keep sales consistent – especially...
2 min read
Which car manufacturers had the highest conversion rate in 2019?
The automotive market is getting more competitive and crowded, and everyone is trying hard to gain attention from the same...
3 min read
Media Buying Best Practices: How to win the March plate change with PPC
New Plate launches still play a massive role in the calendar of the automotive industry, with consumers looking to get the...
2 min read
Why Dealerships Should Be Using Facebook Inventory Ads
In the mobile age that we live in today, people are changing the way they go about their purchases. Shoppers now go to great...
1 min read
Dealer websites ranking higher in Google new car searches ahead of March plate-change
27 January 2020 Franchised dealers could benefit from an unexpected boost in enquiries in the run-up to the March plate-change...