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What Does A PPC Specialist Do?
So you’ve heard of PPC, but what does it really mean - and what does a PPC specialist actually do?
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2024 Trends & Predictions: PPC
In this blog post, we'll delve into the key trends that defined the past year and offer a glimpse into what 2024 might have in...
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Find success in Google Ads with a price competitive structure
If everyone is dealt the same hand in a poker game, the outcome will depend on how skilfully you play your cards. A similar line...
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Amazon Automotive - What is it and how will this impact the Automotive Industry?
What is Amazon Automotive? Late last week (17/11/23), Amazon announced their intentions to sell new cars on the Amazon web...
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Google introduces AR beauty ads: Promote beauty products with virtual try-on
Google has introduced a new advertising product called AR Beauty Ads.
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How to prevent Google Ads Overspending
Have you ever started work on a Monday morning and, when checking accounts over, realised you’d overspent?
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How to reduce Performance Max wastage by 30% by driving shopping-only traffic
The value of Performance Max campaigns comes from being able to automatically target in-market users across all Google networks...