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Search/Social Updates

TikTok SEO

4 min read

Boost Your TikTok SEO with These Expert Tips

Discover the top strategies to optimise your TikTok content and increase your visibility on the platform.

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Google's transition from Smart Campaigns to Performance Max

1 min read

Google Phases out Smart Campaigns for PMax: What you Need to Know

Google is phasing out its Smart Campaigns in favour of Performance Max - a shift that marks a significant move towards...

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Travel Ecommerce Trends in 2024

1 min read

Bon Voyage to the Ordinary: Top Ecommerce Trends for Travel Brands in 2024

The travel industry is taking flight in the digital realm. As wanderlust reigns supreme, travel brands need to equip themselves...

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Fashion Ecommerce Trends in 2024

1 min read

Fashion Redefined: Top Ecommerce Trends Shaping the Industry in 2024

The fashion scene is undergoing a digital makeover. With consumer habits constantly shifting, fashion brands need to adapt and...

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Home & Garden Ecommerce Trends in 2024

2 min read

Cultivating Growth: Top Ecommerce Trends for the Home & Garden in 2024

The home and garden landscape is blooming in digital. As consumer preferences evolve, home and garden businesses need to...

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Beauty Ecommerce Trends in 2024

1 min read

Ecommerce Trends Shaping the Beauty Industry in 2024

The beauty industry is booming online, with consumers turning to ecommerce platforms for their skincare, makeup, and wellness...

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How to archive your Google Universal Analytics Data

3 min read

How to Archive Your Universal Analytics Data

Time is running out to save your historical Universal Analytics data. Follow these steps to archive your historical data before...

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What is SGE?

2 min read

What is Google Search Generative Experience? (SGE)

What is Google SGE? Think of Google SGE as your helpful buddy on the search results page. Instead of making you click on...

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SEO Vs REO

3 min read

SEO vs REO – Navigating Visibility and Personalisation

Our role as SEOs has evolved over the years – but more recently there has been a significant transformation in the way people...

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4 min read

Search Marketing Updates April 2022

Google allows removal of personal information People can now request for their personal information to be removed from Google...

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