(+44) 01438 870220
(+44) 01438 870220

PAID SOCIAL

Paid Media - PPC, Social Advertising & Display Agency

INTEGRATE PAID SOCIAL INTO EACH STAGE OF YOUR CUSTOMER’S JOURNEY

Paid Social media is one of the most versatile digital media tools for any brand big or small. With a plethora of different platforms to choose from we create bespoke paid social campaigns based on your business goals whether it’s increasing brand awareness, generating more leads or selling more products.

We use tried and tested techniques tailored to our client needs to ensure efficacy. Our robust test and learn frame work ensures that we achieve our learnings fast and cheap so that clients is spent on what works.

“Social media is no longer just a one dimensional tool used to drive traffic and likes, it is a place where any brand can take centre stage without the need for TV budgets”

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OUR APPROACH TO PAID SOCIAL

We use a combination approach to outreach to ensure an always-on approach that both maximises your budget and allows us to be flexible to the changing news agenda.

Branding:
Paid social is an effective way to build brand brands from the ground up or bolstering above the line campaigns. With a keen eye for content and strong analytical skills, our team of experts can help create social-first content that drives meaningful engagement within your target audience with measurable results.

Social – Commerce:
Social media is has evolved beyond just click and likes, with all the major platforms now offering strong e-commerce propositions. Using social media’s advanced targeting capabilities we use Demographic, Geographic, Behavioural and interest-based targeting alongside Lookalike audiences built from first-party data to reach potential customers on the platforms they the most time on. Through using your CRM and Pixel we develop retargeting strategies to drive the strongest ROAS at the lowest CPA using Dynamic retargeting tailored to the users’ purchase behaviour.

Lead generation:
With the dawn of the cookie less world lead generation is more important than ever before as first-party data becomes more important than ever. Whether it’s generating leads on LinkedIn with account-based marketing or building a CRM with high intent customers on Facebook, our team of experts will choose the right platform and strategy to meet your business needs.

FINDING THE RIGHT SOCIAL MEDIA FORMULA
TO MEET YOUR BUSINESS GOALS

Facebook

FACEBOOKFacebook’s hyper relevant targeting allows brands to get their message in front of the right people whether you are building a brand or driving sales.

Instagram

INSTAGRAMFrom fashion to automotive, Instagram’s high visual appeal and advanced targeting capabilities makes it one of the most engaging social platforms on the market.

Pinterest

PINTERESTPinterest’s highly visual interface coupled with dynamic advertising capabilities makes it the perfect channel to influence customers actively seeking inspiration.

Twitter

TWITTERTwitter has the ability generate meaningful brand engagement allowing brands to own moments and start and join conversations with its user base.

TikTok

TIKTOKTikTok ads is a great way to get your brand in front of a young user base. Whilst its targeting is less advanced as its peers its ability to talk reach this lucrative audience is invaluable.

Snapchat

SNAPCHATSnapchat has 265m+ actives users ranging from millennials to Gen Z and younger. Snapchat offers highly visual ads and a strong e-commerce proposition.

ARIAT

“Honcho have scaled our paid digital activity to new heights,
driving new customers and exceeding our target CPA allowables.

They are a pleasure to work with!”

We understand that no ones likes to see ads, that’s why develop strategies that are both engaging and relevant to the user.

With a team that has grown up using PLATFORMS from Myspace to TikTok we can help create content that looks native to the channel that drives results.

Jack Harrington
JACK HARRINGTON
PAID SOCIAL LEAD
Retail

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