Health & Beauty Specialist SEO & PPC Agency

As a specialist beauty SEO agency and beauty PPC agency, we help skincare, cosmetics, haircare and wellness brands grow visibility and revenue across highly competitive ecommerce search landscapes.

From scaling organic visibility for category and product searches, to driving efficient growth through Shopping, Search and Performance Max, our integrated approach to beauty SEO and PPC is built to capture demand, protect margin, and convert high-intent traffic into revenue.

Google Partner Premier 2025 Agency
2025 UK Search Awards Winner
European Search Awards 2025 Winning Agency - Digital PR
UK Content & PR Awards Winner
Winner UK Digital PR Awards 2024
Global Digital PR Agency Awards Winner
The Drum Digital Advertising Awards Winner

SEO & PPC Beauty Case Studies

  • Sephora  

    Sephora

    SEO

    Merger and new site launch for international beauty brand Sephora

    VIEW CASE STUDY
  • Skin Station  

    Skin Station

    SEO & Content

    SEO first Shopify migration for beauty brand Skinstation

    VIEW CASE STUDY

  • Beauty Crop  

    Beauty Crop

    SEO & Content

    How our SEO audit of 600+ checks boosted conversion rate

    VIEW CASE STUDY
  • Faith In Nature  

    Faith In Nature

    Paid Search & Shopping

    How we delivered a 24% PPC revenue increase for Faith In Nature

    VIEW CASE STUDY

  • Faith In Nature  

    Faith In Nature

    Digital PR

    Digital PR campaigns with sustainability at the heart of each idea

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  • Bondi Sands  

    Bondi Sands

    SEO, Content

    Increasing blog sessions by 1,688% for Australian beauty brand Bondi Sands

    VIEW CASE STUDY

How our SEO & Paid Media Services can Help Your Health & Beauty Brand

Beauty is one of the most saturated ecommerce categories in Search. As a specialist beauty digital marketing agency, we support brands across the full search journey, from inspiration-led discovery to high-intent purchase moments.

Whether you’re a premium skincare brand building long-term brand demand or a global beauty retailer competing across crowded product categories, our beauty SEO services and beauty PPC management are designed to scale performance without eroding brand equity.

"Our day-to-day team at Skinstation genuinely enjoys working with Honchō and values the collaborative approach throughout our partnership. Their dedication and support, particularly during our website migration, makes a complex process feel well managed and considered. We appreciate the close working relationship and the care taken to ensure a smooth transition and successful delivery of work.“

Jackie Tuzee - Chief Marketing Officer - Skin Station
Honcho Digital PR The Beauty Crop case study

SEO for Beauty Ecommerce: Visibility That Converts

Our beauty SEO services go beyond rankings. We combine technical SEO, category and product optimisation, content strategy, and Digital PR-led authority building to:

  • Improve organic visibility for high-intent beauty searches
  • Increase qualified traffic to category and product pages
  • Convert demand into sustainable ecommerce revenue

This ensures your beauty SEO strategy supports both brand discovery and commercial growth.

SEO SERVICES
Honcho Sephora SEO case study

Digital PR Agency for Ecommerce Beauty Brands

Digital PR plays a critical role in supporting SEO. As a beauty-sector specialist Digital PR agency, we create data-led and insight-driven campaigns that earn coverage and links from high-authority lifestyle and beauty publications.

This builds trust with consumers and strengthens organic performance across competitive beauty search terms.

DIGITAL PR SERVICES

PPC Management for Beauty Brands

As a specialist beauty PPC agency, we manage Shopping, Search, and Performance Max campaigns for beauty brands competing in crowded, margin-sensitive markets.

Our beauty PPC management focuses on:

  • Capturing high-intent branded and non-branded demand
  • Scaling Shopping and Performance Max profitably
  • Aligning paid media with SEO to maximise total search performance

This allows beauty brands to grow efficiently without over-reliance on discounting.

As a Google Premier Partner, we manage Paid Search campaigns with a sharp focus on ROAS, efficiency and scalability, ensuring paid media works alongside SEO to maximise overall search performance.

PPC SERVICES

Paid Social for Beauty Brands

Paid Social supports discovery and demand generation across platforms such as TikTok, Instagram and Meta. Our Paid Social strategies work alongside SEO and PPC to support product launches, creator-led growth and full-funnel performance.

PAID SOCIAL SERVICES

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Award Winning SEO, Paid Search & Digital PR Agency for Beauty Brands

  • 17+ years delivering measurable search growth
  • Trusted by 100+ household brands
  • Multi-award winners at UK & European Search Awards
  • Google Premier Partner

Explore Our Search Marketing Services

  • SEO  

    SEO

    Increase organic and LLM visibility and drive consistent long-term traffic growth.

    SEO SERVICES
  • PAID SEARCH  

    PAID SEARCH

    Turn high-intent search demand into revenue through expertly optimised campaigns.

    PPC SERVICES
  • DIGITAL PR  

    DIGITAL PR

    Build authoritative media signals to your site that support rankings and brand trust.

    DIGITAL PR SERVICES