Performance-Driven Paid Search, Powered by Pay Per Click Advertising Specialists

Using Data Driven insights alongside creative thinking we build Paid Search campaigns that deliver results for your brand 24/7.

As a Google Partner, Honcho are a recognised PPC agency in the UK for account growth, performance and client retention.

Award Winning UK PPC Agency

UK Search Awards 2025 Winner
UK Content Awards 2025 Winner
Google Partner Premier 2025
Winner UK Digital PR Awards 2024

We love working with the Honcho team, after 7+ years managing our Paid Media channels their team and ours continue to get closer and more granular on how we can improve our Consumer acquisition and awareness. It’s great working with people with the same growth mindset but even better when the results follow, which they consistently do.“

James Wilson - Senior Brand & DTC Director - Ariat

Paid Search Case Studies

  • Ariat  

    Ariat

    Paid Search & Shopping

    Award winning Paid Search for equestrian fashion brand Ariat

    VIEW PPC CASE STUDY
  • Sarah Raven  

    Sarah Raven

    Paid Search & Shopping

    Multi award winning PPC campaigns for garden retailer Sarah Raven

    VIEW PPC CASE STUDY

  • Roberts Radio  

    Roberts Radio

    Paid Search & Shopping

    589% increase in PPC revenue for leading electronics brand

    VIEW PPC CASE STUDY
  • Group 1 Automotive  

    Group 1 Automotive

    Paid Search

    Using our SMARTFeed technology to maximise PPC performance

    VIEW PPC CASE STUDY

  • ASUS  

    ASUS

    Paid Search, Paid Social, Display, YouTube Advertising

    Using YouTube, Search and Social ads to launch a new ASUS gaming laptop

    VIEW PPC CASE STUDY
  • Faith In Nature  

    Faith In Nature

    Paid Search, Shopping

    How we delivered a 24% YoY PPC revenue increase for Faith In Nature

    VIEW PPC CASE STUDY

Google Ads & Bing Ads Management

Achieve better Paid Ads performance through professional optimisation and testing from our team of Google qualified professionals.

Working with a Google Premier Partner will give your brand access to Google Beta features and in depth insight to make data-driven decisions.

Award Winning UK Paid Search Agency

We'll help you develop a winning PPC strategy to implement using our expert insights, best practices, and advanced knowledge of the platform and market. 

We've won several industry awards for our work including from The Drum and the UK and European Search Awards.  

Google Ads Audits & Analysis

For brands with in-house teams or looking to evaluate current performance our team of Google-certified experts can audit your account and help identify optimisation opportunities, improve campaign performance, and ultimately achieve better returns on your ad spend. 

Google Shopping Feed Optimisation

Maximise ROAS and performance from Google Shopping. through feed and Shopping campaign optimisation. 

We have a wealth of experience in optimising Google Shopping campaigns to squeeze more performance from one of Google's most powerful channels. 

Google Ads PPC Training

A great solution for businesses managing PPC in-house or smaller agencies, our training and mentoring solutions allow you to tap into the minds of our highly experienced Google Ads specialists.

Spend time with our experts digging into your account on a monthly, quarterly or ad-hoc basis.

Get In Touch!

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FAQs About Our PPC Services

What Paid Media services do Honcho provide?

We offer a range of paid media services including: 

  • Paid Search
  • Google/Microsoft Ads & Shopping
  • Amazon Shopping Campaigns
  • Paid Social 
  • Display
  • Video (YouTube)
What pricing model do you use?

We understand the need to be flexible & that no two businesses are the same.

Therefore we can offer rates based on hours assigned to the account per month or a percentage of spend.

We are also open to project-based work. In the past, we have undertaken audits for clients, then worked on the implementation of the findings from the audit before handing back control to the client for them to run the daily activity.

What is the contract length?

We prefer to work on 12-month contracts, however, we are open to 6 month trials in the first instance to prove the value of our services.

Do you provide reporting?

Yes - Our preferred solution is Looker Studio where you have access to all the results from your campaigns with real time data. Once the report is set up you get access allowing you to pull data on a daily basis for the period you desire.

We offer a weekly zoom call with the team working on your account in addition to ad-hoc requests and communication via email for day to day updates. 

Similarly, we would recommend (at a minimum) quarterly business reviews to revisit performance over a longer term, setting a strategy for the upcoming quarter to ensure our approach is relevant.

Will I be assigned an Account Manager?

Each client has a dedicated Account Manager as the main point of contact and this will be an expert working directly on your account.

Your Account Manager immerses themselves in the running of the account, leading strategy & optimisation, and driving your activity to hit your KPIs.

How long does it take to see results?

All accounts behave differently, but in general, our expectation would be to see initial results coming after a few weeks to a month.

This varies drastically based on the volume of traffic, conversions that come through the site, site quality etc. We’ll have a more informed estimate once we’ve looked into your account.

How will results be measured?

We always recommend focusing on conversions as we can measure performance in real time.

But we have experience with multiple measurement tools so we can measure success by setting goals to match your KPIs. Some third-party tools may come with an added cost, but given the team’s experience, we can deliver anything from sales to engagement.

Built for Results. Backed by Proof.

  • 17+ years delivering measurable search growth
  • Trusted by 100+ household brands
  • Multi-award winners at UK & European Search Awards
  • Google Premier Partner

Our Search Marketing Services

  • SEO  

    SEO

    Increase organic and LLM visibility and drive consistent long-term traffic growth.

    SEO SERVICES
  • Paid Search  

    Paid Search

    Turn high-intent search demand into revenue through expertly optimised PPC campaigns.

    PPC SERVICES
  • Digital PR  

    Digital PR

    Build authoritative media signals that support rankings and brand trust.

    DIGITAL PR SERVICES